Superpixel Joins Melbourne’s Creative Scene to Collaborate with Local Brands and Agencies

SuperPixel, a creative agency with roots in Canada, Singapore, and Jakarta, is excited to connect with Melbourne’s thriving creative scene. Known for its expertise in animation, interactive content, VR, and AR, SuperPixel is ready to help Australian brands and agencies craft compelling narratives and create impactful content.

The newly appointed director Clane Chai is leading the charge at SuperPixel Australia. With a strong background in 3D animation and marketing, Clane is well-equipped to bridge the gap between creativity and business strategy. Based in Melbourne, she sees the new office as a hub for collaboration. “We’re excited to team up with local businesses, studios, and agencies to create content that not only stands out but also adds to Melbourne’s creative energy,” Clane said. “We also want to open doors for international collaborations, particularly with ASEAN and North America, helping to raise the region’s profile globally.”

For Kelvin Wira, founder of SuperPixel, joining Melbourne’s creative scene is an exciting milestone. “Australia has such a unique storytelling tradition, and its creative industry is growing fast,” Kelvin said. “Launching SuperPixel Australia gives us a huge opportunity to build on our existing relationships and contribute to the incredible work happening here. Melbourne’s creative energy makes it the perfect place for us to thrive.”

Kelvin’s enthusiasm reflects the dynamic landscape of Australia’s creative industry, known for its diversity and strong storytelling culture. Many campaigns seamlessly blend Indigenous heritage with multicultural influences, giving them a unique voice on the global stage. The country’s high standards are evident in the success of its agencies at prestigious events like Cannes Lions.

Clane also highlighted Melbourne’s collaborative creative culture. “What’s special about Melbourne is how people come together to push boundaries and tell meaningful stories,” she said. “Events like the Node Fest showcase the world-class talent here while fostering a close-knit creative community. We’re thrilled to be part of that and can’t wait to start working with local talent.”

SuperPixel values inclusivity and sustainability, striving to amplify underrepresented voices in the creative industry. As Australia continues to cement itself as a creative leader in the Asia-Pacific, SuperPixel is eager to grow alongside this vibrant landscape.

For brands and agencies looking to collaborate with SuperPixel Australia, reach out to Clane at clane@superpixel.au to discover how they can bring your vision to life.