This International Women’s Day, Corner Table Creative are tackling a conversation that’s long overdue: What comes after the period?
We openly discuss periods – PMS, cramps, cycle tracking, flow heaviness – all normalised topics in cultural conversations. But when it comes to the second act – perimenopause and menopause – the dialogue goes quiet. No woman should feel alone or uninformed about a stage that makes up one third of their lives. What comes after the period shouldn’t be a question mark.
Stripes Beauty is leading the charge with its campaign “After the Period” partnering with Corner Table Creative Agency.
Research shows that 9 in 10 women never learn about menopause and doctors spend, on average, just two hours learning about it in medical school. This International Women’s Day, Stripes is sparking conversations about what comes next – providing the resources, community, and solutions to make life after the period your best act yet.
The Campaign is asking the audience to get involved::