Content production today is a complex affair. Companies are under growing amounts of pressure to deliver a high volume of relevant and quality content for multiple markets, channels, and languages. It goes without saying that all this has to happen on tight timelines and budgets too. Global creative production agency We Are Amnet offers a solution: Smartshoring® - a hybrid production approach that brings together in-country teams and off-shore expertise that allows companies to implement a cost-effective production strategy.
Now, let’s break down the five key benefits of the Smartshoring® production model.
Commercial value: As the model is flexible by design, it means that budget can be allocated strategically to regions that offer cost advantages. This can look like off-shoring high-volume tasks to regions with lower labour costs while keeping strategic tasks on-shore, with guaranteed quality assurance.
Flexible and additional resource: Smartshoring® means that companies can scale production capacity up or down on an as needed basis. When demand fluctuates, companies can adapt fast by leveraging additional offshore resources or scaling operations back to onshore only. The ability to tap into additional resource allows companies to meet the ever increasing demand to create more content for less.
Flexibility can also be found by companies in Smartshoring®’s ability to expand their capacity to cope with the amount of work coming in and to produce the needed content at scale.
Speed to market: Smartshoring® is an agile production process, allowing companies to quickly adjust strategy to meet market demands and accelerate or decelerate production. Lead times can be significantly reduced with projects allocated to locations with specialised expertise. By operating in different time zones, it’s possible to operate on an always on timeline with 24/7 production should a task or a project call for it.
Clear and concise communication: We Are Amnet prides itself on its regional client services teams which communicate with international experts to ensure that the clients needs and expectations are always met. Joule, We Are Ament’s proprietary platform, allows for seamless communication and collaboration with off-shore partners.
Unparalleled quality: We Are Amnet guarantees a certainty of quality to its clients through relationships with tried and tested partners. Smartshoring® is a way to tap into a network of global talent with specialised skills and expertise whenever a project calls for it.