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‘Shop of Possibilities’ - Where Your CV Is The Only Accepted Currency

24/04/2017
Advertising Agency
London, United Kingdom
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POSSIBLE CEE homepage transformed into a commerce platform to attract tech talent
Are you looking for another job or a whole new life experience? Digital creative agency, POSSIBLE CEE, have taken a unique approach to attracting top technology talent to its Budapest office, by using their own website as a recruiting tool.
 
From this week, the homepage has been transformed into a commerce platform with candidates’ CVs the only accepted currency.
 
Visitors to the site can choose their desired, Hungarian themed, product from the “Shop of Possibilities” marketplace and upload their credentials as payment.
 
Krisztina Parrag, Delivery Director, says: “Budapest is a vibrant city, but it's still hard to find and attract international talent. We wanted to find a cool way to sell our city and culture to job seekers and not just the agency. That is why we decided to create the Shop of Possibilities. It's an open invitation to people all over the world and demonstrates exactly why we want to become a more diverse and international office.”
 
Péter Schmiz, Head of UID, adds: “How do you convince front end developers to work with us?  By doing what you do best, designing a new website!  We changed our corporate site to emulate that of a store, in order to direct our communications towards the potential employee market, rather than sticking with the traditional client-focused layout of other agency sites.”
 
Zoltán Szalay, Head of Art, concludes:  "We made ourselves look like a real shop, using a simple black and white colourway design, with a focus on the products. If you visit by chance and quickly scroll through the first page, you may think it is. But, when you realize it's a career page, it forces you to stop and consider that something far more interesting is afoot.”

 
The Shop of Possibilities is a marketplace, where candidates are able to scroll through a shopping list of Hungarian themed goods such as an exclusive Budapest art print (created in-house), a mug which says “Buda Fckn Pest”, some Hungarian beer or a Rubik’s Cube. Each item is chosen to relate to a POSSIBLE value:  Bold, Relentless, Together and Interested. 
 
There is no exchange of money, but to get hold of one of the items, job candidates need to submit their CV / LinkedIn profile and apply for a job at the agency.  If the candidate makes it through to interview, then the item will be posted to them.
 
POSSIBLE CEE are actively looking to hire 20 new technology personnel this quarter, with more briefs to appear on the site in the coming weeks.
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