SheSays London Appoints Presidents to ‘Hold Ground’ for Women and Non-binary People

SheSays, the non-profit organisation championing gender equality in the creative industries, has promoted long-standing board members, Mikaela Dragon and Ruby Norman-Curran, to take over the SheSays London presidency from Amy Dick.

Mikaela and Ruby are stepping into the co-presidency positions at SheSays London at a pivotal time in the creative industry, with the backdrop of DEI being squeezed and even eradicated from the businesses agenda. With many expressing fears that the world is slipping backwards when it comes to equality, the focus for SheSays globally will be 'Holding ground and holding space'.

Mikaela Dragon, a purpose-led integrated creative and design director, has been a member of SheSays for eight years. She has worked with a broad range of clients, both in-house and agencies, including Amazon and The United Nations and was WACL Talent Award Winner ’24. Ruby Norman-Curran is an award-winning writer, voiceover artist, and former creative director and has been part of SheSays for five years. She has worked at a range of celebrated agencies including Wieden + Kennedy, The & Partnership, Quiet Storm, Mr President and Droga5 and was included in the Top 50 influential Neurodivergent Women of the Year by Women Beyond the Box.

“We need to be fighting for intersectional gender equity in the workplace more than ever.” Commented Mikaela Dragon, co-president of SheSays London. “With everything that’s been happening politically, and in the industry, we decided this year should be about standing our ground. We’re already seeing companies taking steps backwards when it comes to DE&I and gender, and we refuse to go quietly back into our box. It’s time to dig our heels in. We won’t go back. This year SheSays are going to be the cheerleaders of defiance.” 

Alongside the SheSays board, the new presidents are planning a year of events and campaigns designed to reinvigorate the community and keep positive momentum up, kicking off with a confidence mapping workshop and a project with students from UAL’s ‘Creative Shift’ program.

Ruby Norman-Curran, SheSays London co-president added, “The political landscape may be a little scary right now, but injustice has always inspired defiance. SheSays was set up 18 years ago to fight sexism in the industry, and since then our community has exploded. Maybe it’s time we get back to our anarchic roots…but this time with the power of an entire global network.” 

SheSays now boasts 90,000+ members in over 55 cities worldwide and even has its own podcast ‘Cards on the Table’, making the non-profit, created by Laura Jordan Bambach and Alessandra Lariu in 2007, a truly global phenomenon. During Amy Dick’s Presidency SheSays London campaigned for the understanding and support around the gender pain-gap, greater diversity within leadership and acknowledgement and actions around ending discrimination across the creative industry. 

“We’re more powerful together” said Ruby, “This year we want to engage more people than ever before – and there’s a role for everyone, including allies. Gender equity shouldn’t just be on the shoulders of women and non-binary folks. This industry is home to some of the most creative, rebellious, strategic, persuasive people – sometimes all you need to do is remove the barriers and let them use those powers for good.”