SALT.TV Wins Best Film With Publicis Chemistry And EE

London film production company SALT.TV and their directing duo Rudolf & Ragnar have been awarded a ‘Gold for Best Film’ at IVCA 2014, for their EE film '4GEE At Work - Nick Saint Distribution'. 

The IVCA's awarded by EVCOM, recognise and celebrate international excellence, with a focus on commercial effectiveness, in the corporate and public sector.

The award winning festive themed script is the 9th instalment by Publicis Chemistry, for EE’s ‘4GEE at Work’ series. It profiles a seasonal spoof of December’s busiest CEO, Nick Saint (aka jolly old Santa), using EE’s ‘4GEE Network’ to run his 600 year old distribution business.

The fictional installment of the EE series, which traditionally explores real businesses, delivers a subtle balance of Yuletide humor and the 4GEE experience. With over 700,000 views, the film has driven engagement to the wider campaign, attracting viewers with its imaginative take on B2B communication.