Saatchi Buenos Aires Names New Creative General Directors

Fernando Bellotti, CEO of Publicis One Argentina, announced Ramiro Rodríguez Gamallo and Matías Lafalla´s designation as the new Creative General Director of Saatchi & Saatchi Buenos Aires.

The agency, which is currently the Creative Hub for Latin America by Pampers and Head & Shoulders, will be led by Rodríguez Gamallo and Lafalla.

Ramiro and Matías have a long history in the advertising world, and have been a duo for years since joining the Community and then consolidated in Del Campo and David working for local, regional and global projects.

During their career together they contributed work towards Coca Cola, Powerade, Aquarius, UNILEVER, Sony Playstation, Burger King, Dot Baires Shopping, Noblex, and SHOT for Mondelez.

“Saatchi has a creative legacy in Argentina, which we have to continue to strengthen and we cannot neglect," said Fernando Bellotti CEO of Publicis One in Argentina. "I know that Matías and Ramiro are going to continue doing creative work that lives up to what marks the history of this agency.”