Ray Ban Takes the Next Step in Smart Eyewear with Meta Smart Glasses

SpecialGuest, a creative agency for innovative companies, led the creative for the latest retail, social and paid campaign for Ray-Ban Meta Smart Glasses. They also crafted the product platform for Ray-Ban Meta, bringing the best of both worlds to one ('smart glasses for living all in.') 

SpecialGuest is the creative agency, Scheme Engine is the production company, and Charles Todd is the director.

This is SpecialGuest’s second campaign with Ray-Ban Meta, and they are now in the planning phase for their upcoming holiday campaign.