Piranha Bar and Publicis Dublin Team Up to Help Launch New Vhi 360 Health Clinic into the Stratosphere

Vhi are back on our screens with a spectacular floating hospital and the announcement of a huge new subscriber focused ‘360’ Health Centre in Dublin. Working with the squad in Publicis Dublin once more, Piranha Bar developed a fantasy tinged illustrated world, home to the huge heart shaped building packed with 5 floors of medical and wellness facilities. The rich and warm blend of 3D and illustration represents a new chapter in an award winning body of work stretching back over a decade.

Piranha Bar's top team of artists grappled with the challenge of kitting out a 5 floor building – the power flickered across the city every time we rendered the central shot where the floors telescope apart to reveal the slick innards.

Beautiful skies and a rather fancy looking park were painted by concept artist maestro Maël Ollivier-Henry, who learned that it didn’t look Irish without loads of church spires sticking up in the background.

Director Gavin Kelly notes that's it's definitely given the Piranha Bar crew some ideas: "Watch out in the studio for the sudden appearance of bubble tubes, lava lamps and padded floors – our research into Multi-Sensory rooms (featured in the Paediatric department of the Vhi Health Centre) gave us lots of ideas on how to make the workplace welcoming for those of us who have been away for a while. Just don’t trip over the LED ropes."