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Creative

Picturesonix Provides Soundtrack for WAWWA's 1+1 Homelessness Ad

WAWWA's 1+1 campaign helps the uk's homeless community by donating one of every item purchased from the range to someone less fortunate

Picturesonix Provides Soundtrack for WAWWA's 1+1 Homelessness Ad

Picturesonix recently had the pleasure of teaming up with One 6th animation studio to create the ad for ethical fashion brand WAWWA's 1+1 stop motion campaign.

The campaign aims to donate one of every item purchased from the range to someone less fortunate.

The guys over at WAWWA had worked with One 6th to create such compelling and beautiful visuals that ideas for the soundtrack immediately jumped out at the company. It was clear from the start that a cinematic approach would help to create an immersive experience for the viewer, drawing them into what's happening on screen and reinforcing the ad's message. 

It was nice to be part of a campaign that is going to have a positive impact on such a pertinent social issue today. You can find out more about the making of the ad in the journal on WAWWA's website.

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Client

Company: WAWWA

Founders: Andrew and Sean

Production Company

Production Company: One 6th

Writer: Baz Sells

Director, DOP and Editor: Baz Sells

Producer: Ben Jackson, Baz Sells

Animators: Kim Emson, Thomas Vaughn, Daniel James

Illustrator and Production Assistant: Cara Looij

Puppet Maker and Production Assistant: Sanna Räsänen

VFX and Compositing: Adam Horvath, James Gandy

Puppet Fabricator: Diane Dwyer

Set Design: Baz Sells

Construction and Props: Baz Sells, Sanna Räsänen, Cara Looij

Armatures and Mouldmaking: Daniel James

Graffiti Tags: Craig Woods

Script Consultant: Jade Sells

Music

Music Company: Picturesonix

Composer: Adam Grigg, Jasper Dent

Sound

Sound Company: Picturesonix

Producer: Adam Grigg, Jasper Dent

Category: Clothing and Fashion , Outdoor Wear

Genre: Animation , Music & Sound Design