Olé! Some Penalty Shoot-out Magic with Doritos' El Mariachi Band

This summer's festival of football is nearly upon us so it's probably best to talk about England's penalty misery now rather then when the inevitable happens at the World Cup in just under two month's time. 

To spare our blushes, Nice Shirt Films director JJ Keith's new spot with Doritos sees the brand's now famous El Mariachi band enlisted to give us a few tips on how to successfully navigate the perfect penalty shoot-out. The magnificent Mexicans use some pretty fancy and utterly convincing (*ahem*) football skills to outfox a group of lads (and, somewhat ominously, England goalkeeper Joe Hart) down the park all in aid of Doritos' competition to win an amazing football holiday of a lifetime.

Credits

Advertising Agency: AMV BBDO

Creative Director: Steve Jones & Martin Loraine

Creative: Jeremy Tribe

Copywriter: Prabu Wignarajah

Advertising Agency: AMV BBDO

Director: JJ Keith