Bagging a coveted spot in the BIMA 100, a list of the 100 most influential players in the British digital industry, is pretty tough – so Ogilvy & Mather is delighted to have not one but two of its rising stars on the list.
After being chosen from public nominations by a panel of industry experts, Olivia Mullaney, Account Manager at Neo@Ogilvy, and Gemma Milne, Tech Innovation Strategist at Ogilvy Labs, will join the other BIMA 100 honourees at a special celebration on 10 May.
Having joined Neo@Ogilvy just eighteen months ago as a junior planner, Olivia Mullaney has progressed to a global strategic role working with senior leadership. She coordinates cross-channel media strategy across eight markets, and plays a pivotal role in innovative digital campaigns.
Mullaney is also committed to promoting digital initiatives within Neo@Ogilvy that go beyond her role. After completing a Code First: Girls course, she is currently helping to set up a ‘Neo Code Academy' across the agency. She has also taken on the role of Events Manager on the committee of Bloom UK, a networking group for women in communications.
As Lab Technician at Ogilvy’s innovation hub, Ogilvy Labs, Gemma Milne acts as a technology and science consultant for Ogilvy employees and clients. This ranges from conducting research into industry advancements to hosting Inspiration Sessions to encourage future thinking throughout businesses.
She also investigates interesting opportunities with
startups, government agencies, universities and other disruptive organisations
to add value to Ogilvy's global offering, including matching startups with
brands to experiment with new technologies. A prominent figure both within the
Ogilvy & Mather Group and the wider industry, Gemma recently gave a
presentation at SXSW Interactive in Texas on the branding of science.