Nick Zonnios and Lauren Hunt Launch PR Consultancy
Virgin Australia and CHEP Network's former PR leads have launched a communications consultancy they say is "built to help brands tell better stories."
Lauren Hunt and Nick Zonnios have teamed up to create Zonnios&Hunt not to "win business" but to "work on it."
Nick joins after from Icon Agency, which he joined last May as director of consumer after seven years as head of PR at CHEP Network. He also served as general manager at Clemenger, establishing and leading its PR practice during his time at Clemenger Group.
Lauren, meanwhile, was previously consumer PR manager at Virgin Australia, and has also worked at Character + Distinction, PHD, DDB, Hill+Knowlton, and Clemenger, where her and Nick were colleagues.
Their ambition for Zonnios&Hunt is to provide "a more nimble and efficient solution to clients’ communications challenges by having senior expertise drive the entire journey - from strategy through to execution."
“We created Zonnios&Hunt to be the kind of consultancy we’d want to work with one that cares about our clients’ business as much as our own," Lauren said.
“Following years of experience partnering with some of Australia’s most loved brands, we’re now uniquely positioned to deliver high-quality, memorable work that is as efficient as it is effective.”
Nick added, “If you hang around agencies long enough, you realise that what clients want and what they get are often two different things. The real value lies in providing clients with direct access to strategic counsel, creative thinking and sharp execution. That’s exactly what we’re built to deliver.
“We’re not here to win your business, we’re here to work on it. Clients get senior smarts across the whole journey, and the businesses we work with get to tell better stories.”
