New Series Launches on How to Buy or Sell an Agency Business

Little Black Book (LBB) and global transaction consultants Agency Futures will partner on a brand new series, hosted on the ‘Hires, Wins & Business’ section of www.lbbonline.com. The series will explain the ins and outs of the biggest questions a business leader can face - if, why, when and how to sell their business. 

LBB’s ‘Hires, Wins & Business’ channel is a space dedicated to covering everything the industry needs to know on the business of advertising: promotions, talent, growth, transactions and more. Now with the support of Agency Futures we will bring readers a special new series that will reveal the most pertinent things any business owner should consider when aiming to bring their business to a point of sale. This series will be peppered with key insights and opinions from the leaders and associations behind successful business transactions and game-changing mergers and acquisitions. 

Doug Baxter comments: "As former agency owners ourselves we are very focused on making sure that anyone who is considering selling or buying an agency is equipped with the knowledge to succeed in what is a critical and complicated process. Our aim will be the develop the strategic understanding of owners, giving them the confidence to realise the full value of any transaction”

Matt Cooper, CEO at LBB, comments: “This is something that’s going to be so brilliant for our readers. Every business leader in the world wants to know how to handle selling their business (or buying others) at some point in their journey and this series and our partnership with Agency Futures is just a magical fit for the ‘Hires, Wins & Business’ channel.”

You can read more about Agency Futures here and if you want to pitch yourself to be a part of the series, contact Tasha Atkinson; tasha@lbbonline.com