LBB & Friends Beach is brought to you by a group of sponsors. In this feature, leading up to the big event, we introduce you to some of the sponsors.
Company: Modern Advertising
Website: www.maad.com.cn
What does your company do? Modern Advertising is the leading industry print magazine in
China, with social media channel and covering the report on ad/creativity story
both in and outside China. As a sub entity of CAA which is the local reps of Cannes
Lions in China, Modern Advertising operates all Cannes Lions work in the
market. We also have our own awards and forum event each year.
Who from your team will be on the
beach in Cannes? CAA deputy general -secretary &
Modern Advertising President Zhao Hua (photographed above), deputy editor in chief Zhang Jun,
journalist Sarah Jia, Aegean Dai, Zhang Ting and Jiang Xue
What do you like about the LBB
Beach? This is our first time! Excited!
Cannes Essentials:
Your favourite television
commercial of 2018-19 Apple’s 3 Minutes by HK director Peter Chan
Why is Cannes Lions important to
attend? To meet people and to know the global trend of
the industry
In Cannes:
Top Spot for a Meeting - CAA Cabana and LBB beach
Favourite Restaurant - La Pizza Cresci
Best Guest List to be on – LBB Beach!