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McDonald’s is Really, Really, Really Close in New Nord DDB Campaign

02/10/2019
Advertising Agency
Stockholm, Sweden
345
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The tongue-in-cheek campaign running in Sweden sees close up pictures of McDonald’s food items

With almost 200 restaurants around Sweden and McDelivery being introduced into more and more cities, it doesn’t matter if you’re on the road or staying at home, because McDonald’s is always – really close.

That’s why McDonald’s Sweden launched an outdoor and print campaign together with NORD DDB, featuring really, really, really close shots of its classics to remind people that they never have to look far, when craving some McDonald’s.


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