Pat Baron, chief creative officer, Australia and
chairman, McCann APAC Creative Leadership Council, McCann Melbourne has
been appointed to the International Board of Directors at The One Club
for Creativity.
Baron is one of nine new appointees to the
International Board, and the first creative leader dedicated exclusively
to representing Australia on the Board. Previously, the Board position
alternated each three-year term between creatives from Australia and New
Zealand.
Says Baron: "I am incredibly honoured to be a part of
the innovative and dynamic organisation that is the One Club for
Creativity. Offering support for the next generation of industry
professionals, celebrating world-changing ideas and stimulating the
collaboration of art and commerce is of the utmost importance, and is a
vision that I am very much excited about.
"I vividly recall pouring over One Show manual's when I was a student.
To win my first One Show Pencil was a special day, because the One Club
represents all that we aspire to as creatives. As part of a big global
creative community, the One Club has the power to change our world for
the better and show us the path forward. It's a journey I can't wait to
begin."
Says Kevin Swanepoel, CEO, The One Club for Creativity:
"One reason The One Club is so prestigious is because of its exceptional
Board of Directors, an impressive group of the most prominent creative
professionals from around the world. We are thrilled to have Pat Baron
join the International Board, and look forward to him playing a key role
in furthering our mission to support and celebrate the success of the
global creative community, and solidifying the relevance of our mission
in Australia."
In other changes at the organization, FCB global
CCO Susan Credle has been named chairwoman of the National Board of
Directors. She replaces José Molla, founder and CCO, The Community,
Miami, whose term as chairman has ended. He will officially hand over
the reins to Credle at The One Show on Friday evening, May 11, during
Creative Week in New York.
Three industry leaders have been added
to The One Club National Board of Directors: Keith Cartwright, ECD,
72andSunny, Los Angeles, Chloe Gottlieb, EVP, CCO US, R/GA, New York,
and Fernando Machado, global chief marketing officer, Burger King,
Miami.
Other new members of The One Club International Board of Directors are:
- Eugene Cheong, CCO, Ogilvy & Mather Asia Pacific and Singapore, Singapore
- Sonal
Dabral, group CCO, vice chairman, Ogilvy & Mather India, Mumbai
(replacing Prasoon Joshi, executive chairman, CEO, McCann World Group
India and president. South Asia, McCann Erickson Mumbai, India)
- Leong
Wai Foong, chairman, CCO, BBDO Greater China, Shanghai, China
(replacing Dean Sciole, director of marketing, Cadillac China, Shanghai)
- Mónica Moro, CCO, McCann Spain, Madrid, Spain
- Masako Okamura, ECD, ASPAC, Dentsu Aegis Network, Manila, Philippines
- Juliana Paracencio, regional CD, Memac Ogilvy & Mather, Dubai, UAE
- Luiz Sanches, CCO, AlmapBBDO, São Paulo, Brazil (replacing Nizan Guanaes, chairman, Grupo ABC, São Paulo)
- Yasuharu Sasaki, ECD, Dentsu Tokyo, Japan (replacing Naoki Ito, CEO, creative director and founder, Party, Tokyo)
Board
members, who serve three-year terms, are selected based on three
criteria: they must be prominent international creatives, be respected
leaders in their given fields, and exert influence in their respective
regions.
Responsibilities of Board members include providing
input and feedback on the club's two dozen annual education,
professional development, inclusion & diversity and gender equality
programs, elevating The One Show and ADC Annual Awards in rankings in
their regions, connecting the club with advertising and design
universities and schools, and recommending outstanding candidates for
awards judges.
The new Board members join a group of global
creative leaders who serve as ambassadors for and advisors to the
non-profit organization. The complete list of current National Board
members is at
http://www.oneclub.org/directors/, International Board is at
http://www.oneclub.org/intldirectors/.
Swanepoel
made special note of José Molla's term as Board chairman, praising his
strong dedication and strategic vision for successfully growing the
club's initiatives, reputation and influence on a global level.
Says
Swanepoel: "José has been a terrific leader and partner, and played a
significant role in the club becoming the creative industry's global
leader in education, professional development, inclusion & diversity
and gender equality programming. We thank him for his many important
contributions to making The One Club an organization that nurtures a
more vibrant and inspired global creative community."
Past One
Club Board members include industry legends such as Bob Barrie, Lee
Clow, Lee Garfinkel, Jeff Goodby, Sir John Hegarty, Ed McCabe, Dan
Wieden and others.
The announcement was made in lead up to
The One Club's Creative Week, May 7-11, 2018 in New York.
The preeminent festival showcasing the intersection of advertising,
innovation and creative thinking, Creative Week includes The One Show
over two nights, ADC 97th Annual Awards, the dynamic Young Ones
Education Festival, inspiring sessions with some of the biggest names in
the industry at the Creative Summit and the exclusive Executive
Creative Summit, open to a limited number of top-level leaders
(founders, CCOs and managing partners).
The One Club for Creativity,
producer of the prestigious One Show, ADC Annual Awards, Creative Week
and Portfolio Night, is the world's foremost non-profit organisation
recognising creative excellence in advertising and design. The ADC
Annual Awards honours the best work across all disciplines, including
Advertising, Interactive, Design and Motion. Creative Week takes place
in New York City every May and is the preeminent festival celebrating
the intersection of advertising and the arts.