Marcin Spaczynski Joins Senior Team at cain&abelDDB as Marketing and New Business Director

cain&abelDDB has strengthened its senior team, hiring Marcin Spaczynski as marketing and new business director.

Following cain&abel’s recent success, including a number of new client wins and the launch of Laithwaites’ newest TV ad, Marcin will be tasked with building on the agency’s impressive client list, as well as overseeing traditional and digital marketing activity. Reporting into Claire Bowers, MD, Marcin will also be responsible for connecting cain&abel with partners across the DDB network and wider advertising industry.

Over the past eight years, Marcin has played a pivotal role in shaping innovative business strategies for performance marketing agencies Navigate Digital and KAU Media Group. With an impressive portfolio spanning diverse sectors such as Retail, Health and Beauty, and Finance, Marcin has consistently delivered exceptional results for a wide range of clients.

Marcin Spaczynski said, “I’m delighted to be welcomed so warmly into the cain&abel fold at such a pivotal time. The agency is going through an exciting transformative phase and has big plans to build upon some of its recent successes which I can’t wait to get involved with. As our client base continues to expand, the timing couldn't be better to showcase our skills and capabilities on a global scale.”

Claire Bowers, cain&abelDDB MD, said of the new appointment, “It’s been fantastic to welcome Marcin into the cain&abel team. With his wealth of experience, particularly in the digital marketing realm, he’s perfectly placed to help us continue to grow as an agency, showcase the wide range of talent we have, and celebrate our award-winning creative work.” 

cain&abelDDB launched as a stand-alone creative production agency in April 2021. 

Born of adam&eveDDB, the agency’s unique assembly of specialist talent helps ambitious brands deliver creative excellence – in any channel, in any format, in any market, and in any circumstances. The award-winning agency offers clients an incredible range of services including Creative Production, Direct Response, Content, Global, and On-Site solutions.