ManVsMachine Fly with Nike Air Max
FRIEND directors ManVsMachine launch an innovative and frenetic package for Nike this month, starting with this mixed media film that oozes cool and sugar fest to the zeitgeist that it should try and catch up. We see the new shoe designs from the inside out through Faultless Cg and fast-paced edit techniques that make this visual treat very moorish.
Coupled with sound design that punches through transitions and graphics you are left feeling like you've been molested by cool.
