Little Black Book Welcomes SYZYGY as US Partner

Little Black Book (LBB) and SYZYGY, an accounting firm designed to be used by the production and advertising industries, today announce a newly formed partnership as SYZYGY has come on board as LBB’s US sponsor. 

Recognising LBB as the go-to destination for industry news and updates for both SYZYGY and its clients amidst a period of upheaval and change, SYZYGY is committed to furthering its understanding of its peers and colleagues through LBB. 

SYZYGY began as an outsourced accounting firm after noticing a need for accounting and financial services offered at an accessible price whilst providing operational excellence. SYZYGY’s goal is to solve the ‘back office’ problem – providing accounting and finance that’s bespoke for the world of commercials and constructing a backbone around which production and operations can be built. 

Its second offering, human resources, continues this work by offering production-savvy but expert consulting and fractional in-house support for clients' people and culture. With an agile and scalable model built to weather the industry’s ups and downs, it helps clients to sustain changes in the industry and the ever-shifting production landscape. 

A collaboration fuelled by desire to see clients succeed, share knowledge and empower businesses, LBB and SYZYGY are poised to promote all aspects of creativity in the US. 

Tyler Burr, COO and founder, SYZYGY commented, "We're thrilled to partner with Little Black Book to support them in doing what they do best: providing cutting-edge insights into how to achieve success in our industry, however it's defined for you. We hope to bring our expertise around the operational and business side of the industry to LBB's already-robust informational resources so that as we look to our collective future, we feel prepared to meet the moment."

Addison Capper, managing editor, Americas, LBB, added, “I’m super excited to have the SYZYGY team on as our key partner in the United States, LBB’s largest region. Great creative and commercial production is nothing without bespoke, resilient operations and financial support. SYZYGY is an imperative partner for the US advertising industry - and a worthy supporter of Little Black Book.”