Kinder wanted to make a big deal about their range of Christmas inspired products, ranging from Kinder Chocolate Santas, Kinder Chocolate Advent Calendars, Kinder Chocolate letters to Santa and large Kinder Surprise eggs, but they didn’t know how to inspire children to use their imagination at Christmas.
Open the Magic of Christmas is an online film created by Pablo to show the strength of children’s imagination and invites parents to tell Kinder what their child would love to win this Christmas…and in return Kinder could make it real - 1 lucky winner will be chosen to have their Christmas magical moment come true before their eyes.