Peach
dlmdd
Gear Seven/Arc Studios/Shift
liahome
mo-sys
I Like Music
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

Kicking Off with FIFA World Cup 2022 Ads

1.5k

ADD TO COLLECTION

As the FIFA World Cup approaches its first games of the season, we take a look at this year's campaigns from Coca-Cola, KFC, adidas, Fox Sports, Hyundai and more

Kicking Off with FIFA World Cup 2022 Ads


It’s no doubt that this year's FIFA World Cup tournament is contentious. For one, it’s being held in November and December, the location of Qatar seemed unusually hot for sporting events and the infrastructure for the games has caused many casualties. While some brands have pledged a boycott, others have acknowledged that the football will continue, and so will they.

With varied opinions, standpoints and levels of involvement, the topic has also found itself nestled into many brands' Christmas campaigns, as it’s already become one of the most spoken about World Cups in history. While we aren’t sure if a festive football season is better than summer celebrations, with kickoff just around the corner, we thought it was best to reflect on the creativity that’s come as a result of this unique sporting event.

Here’s a round-up of 2022’s FIFA World Cup spots:



Coca-Cola - Street

Read more.




Blankspot, Forza Football and Forsman & Bodenfors - Cards of Qatar

Read more.




KFC - And that’s why there’s KFC delivery

Read more.





adidas  - Federation Kits

Read more.




Fox Sports - Tis the FIFA World Cup

Read more.




Hyundai - Goal of the Century

Read more.




KIA - Every Four Years

Read more.





The Or and Art of Football (AOF) - Warm Flags

Read more.




BMB - Sweet Carol Rhymes

Read more.




Pringles - Kick-Off The Fun

Read more.




The Athletic - Emergency Football Hotline

Read more.





Nike - Footballverse

Read more.




Frito Lays - Is It Called Football or Soccer

Read more.




KFC - Run Walk Run

Read more.




Ted Lasso - US Men’s National Team

Read more.




Müller - Rice Rice Baby

Read more.





view more - Trends and Insight
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
LBB Editorial, Fri, 18 Nov 2022 17:26:00 GMT