atSwim has expanded their global roster with the introduction of Director/Photographer Kennedy. Kennedy joins the production company known for it’s international outreach with offices in North and South America, Europe, and soon announcing Asia.
He has a genius for developing emotional connections, with broad talent including kids, celebrities, and top models such as Christy Turlington, Miranda Kerr, Adrianna Lima and Gemma Ward. He has a renowned background building highly stylised productions and powerful images for brands like Maybelline, Calvin Klein, Lancome, Nintendo, McDonald’s and Nestle.
Through his experience in still photography and moving pictures, Kennedy has captured incredible imagery and portraits all over the world in locations such as Alaska, Brazil, Malaysia, Vancouver and St. John. Kennedy joins the company with recent projects in the works for Xbox, Macy’s and Samsung.
Kennedy also just completed an extensive media project with Rolling Stone magazine in collaboration with L'Oréal brand, Garnier Fructis. Part of the magazine’s Women Who Rock Issue, Kennedy directed “style files,” or interviews with popular and emerging female solo musicians and front band members that translate the artist’s sense of style and how it relates to their music. The videos are currently premiering on the Rolling Stone website where a tournament style contest engages voters to choose their favourite female rockers. The winner with the most votes will appear on the cover of the Women Who Rock Rolling Stones September 13, 2012 Issue. The director’s photography and coverage of these contestants will also appear in a spread for celebrity news magazine Us Weekly’s September 10, 2012 Issue. Both issues hit newsstands August 31, 2012.