To
support its panel at SXSW 'Women Byte Back: Tech and Disempowerment', J. Walter
Thompson London will be live polling the audience with 8 questions answered
through hashtag tracking software.
The
questions are designed to make the audience think about the idea of how
technology may not always be a force for good while delivering a deeper
understanding of the points being discussed on stage.
The questions are already live and can be answered now. Answers can be tweeted with the corresponding hashtag.
Q: Have you ever experienced women being disempowered by technology? How?
#SXSWempowered
#SXSWdisempowered
Q: Has technology given you a voice that you didn’t have before? How?
#SXSWvoiceY
#SXSWvoiceN
Q: Should tech’s future focus on empowering us? Why?
#SXSWfutureempY
#SXSWfutureempN
Q: Do you see women being in the driving seat of technology? Y/n?
#SXSWfemdriver
#SXSWmaledriver
Q: How many people in the world have internet access?
#SXSWwifi4all
Q: Do you have any female tech role models? Who?
#SXSWfemrolemodel
Q: What tech do you feel is the most empowering?
#SXSWempowered
Q: Will seeing STEM female characters on TV and FILM inspire girls to pursue careers in tech?
#SXSWStemsellsY
#SXSWStemsellsN
The
panel will take place at 11am on the 12th of March in the JW
Marriott Room, 303-304 110 E 2nd Street. Speakers are Nishma
Robb,
head of marketing at Google UK and community lead for women at Google and Chhavi
Rajawat,
the first female Sarpanch (Mayor) in India with a business degree.
It
will cover areas such as how technology can both empower and disempower women,
how technology is driving women’s ambitions in the developing world and how
positive stories of role models are making an impact on women around the globe.