Juliana Cobb Joins Droga5 as Group Creative Director

This week, Droga5 announced the hiring of Juliana Cobb, the latest Group Creative Director for its New York headquarters. Cobb comes to Droga5 after five years at BBDO to work on the Prudential account under Executive Creative Director Kevin Brady.

Cobb kicked off her career in advertising in 2001 in San Francisco, where she cut her teeth working at both digital and traditional agencies such as Fusion, Publicis and McCann Erickson.

She relocated to New York in 2010 to join BBDO as a creative director, overseeing work for Starbucks, AT&T, GE and American Family Insurance. She joins Droga5’s senior creative bench, which includes nine additional group creative directors.

“We are thrilled to have Juliana join Droga5. She has that rare ability to really get inside big, challenging brands in a way that combines unique insights and flawless execution while still connecting on a purely emotional level,” says Brady. “We can't wait to see what she brings to Prudential and to the agency as a whole.”

"I have always been struck by the incredible integrity that Droga5 possesses. I've admired the agency’s work for its ability to stand out from the norm, and I knew that when clients walk through that door, they're expecting to see work they're not expecting. That's exciting. That's something I'm honored to be a part of,” says Cobb.