senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

JJ Augustavo Teams up with Cycling Team LEGION for Training App Zwift Spot

20/05/2021
PR agency
Los Angeles, USA
87
Share
Shot in and around Los Angeles, JJ’s film captures the magnetic personalities of the Williams brothers and the team’s camaraderie as they faced a season cancelled by COVID

JJ Augustavo directs an energetic new brand film from training app Zwift. The 10-minute mini documentary follows Los Angeles-based professional cycling team LEGION, known as 'the most consequential team in professional cycling,' as they train with Zwift. Led by brothers Justin and Cory Williams, the team aims to increase diversity, encourage inclusion, provide a pathway into cycling for youths of all backgrounds, and give supporters greater access to their favourite athletes.

Shot in and around Los Angeles, JJ’s film captures the magnetic personalities of the Williams brothers and the team’s camaraderie as they faced a season cancelled by COVID. Zwift’s training app provided a way to virtually race against other teams and friends from around the world. Augustavo has previously collaborated with the Williams brothers to document their groundbreaking journey from South Central LA to taking over American cycling. Augustavo is currently on the directing roster with production company m ss ng p eces.


Production
Post Production / VFX
Editorial
Music / Sound
SIGN UP FOR OUR NEWSLETTER
Work from Raz Public Relations LLC
9
0
Alt Shift Life Trailer
Laura Checkoway
08/05/2024
7
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0