Is No-Code Right for Your Digital Product?

Low-code and no-code development platforms have surged in popularity over the last year. As the world becomes increasingly digitised, the need for software engineers has exploded. However, having websites, web applications, and mobile apps custom-built by coding experts can be expensive. No-code apps may seem like the ideal solution, but they’re not optimal for every project. We’re going to explore what no-code is, when it’s appropriate to use (or not), and how an agency partner like POWERSHiFTER can ensure you use the right tool for the job.

What is Low/No-Code, and When is it Recommended?

Low-code and no-code development platforms make it easier to create application software through graphical user interfaces instead of coding. Low-code platforms may require some coding, whereas no-code platforms require none. These platforms make building digital products more accessible and affordable.

When a client comes to us with an application or mobile app idea, we first evaluate the goal of the product and how many users they intend to have. We recommend low/no-code for apps that need very basic functionality and are unlikely to have a huge user base. Internal applications for enterprise organizations are one example of a project that can often be tackled without code. An early-stage startup that wants to create an MVP (minimum viable product) to demonstrate and test a concept might also be a good candidate.

Low/no-code is also a great option for companies with minimal IT support that need to maintain the app themselves without the help of an outside developer. However, this further limits the complexity of the app. To put it simply, the app must be basic, easy to build, and easy to maintain to be eligible for a low/no-code platform.

Do I still need help from an agency if I use a low/no-code platform?

POWERSHiFTER provides a recommendation based on key factors like audience size, complexity, fidelity, and budget. It may seem surprising that a digital product design studio would recommend a low/no-code platform, but sometimes it’s the best option for clients. However, we still recommend seeking help from experts. Development is only one aspect of a successful digital product. Strategy, content, and design are just as critical to the outcome of the project. An agency can provide all of the additional support you need to ensure your product is a success.

Additionally, low/no-code platforms can’t be managed by just anyone. You, or your team may not need to code, but a foundational understanding of low/no-code platform technology and a development-minded approach may be necessary to achieve the best results. Otherwise, you risk a subpar outcome. A digital product design studio will ensure that, even without coding, your product delivers a great user experience with customized elements.

Until recent years, low/no-code platforms were not viable for professional app development. They typically over-promised and under-delivered. Fortunately, they have improved significantly and can now be used for many projects.

Is low/no-code right for me?

Still not sure if low/no-code is right for you? It’s a big decision! Use our checklist below to evaluate your project.

If you’ve checked more than two boxes, your project may not be a good fit for no code. If you have any questions about low-code/no-code or how POWERSHiFTER could help you with your next digital project, get in touch! We’d be happy to help you decide the best path forward.