How Thinkingbox Transforms Imagination into Reality
At Thinkingbox, we're not just creating experiences - we're redefining what's possible. Our mission is to stretch the limits of imagination, fusing audacious creativity with bleeding-edge technology. Our work isn't about following trends or playing it safe. It's about venturing into uncharted territories, about seeing potential where others see limitations. Through this relentless pursuit of the extraordinary, we help brands forge connections that resonate on a profound level, turning audiences into true believers.
Fostering Innovation Through Craft and Curiosity
Our name is our ethos, not just clever wordplay. We're insanely thoughtful, obsessively strategic, and deeply passionate about our craft. Every pixel, every concept, every interaction is infused with purpose and crafted with care. We don't just ask "How?" - we explore "Why?" and "What if?" How will this resonate? How will it be experienced? What impact can we create? How can we push the boundaries of what's possible?
It's about the perfect fusion of artistry and intention. From digital realms to physical spaces we are insatiable curious creators always questioning how best we can make a meaningful difference in our industry, for our clients, and for our audiences.
Bringing Iconic Worlds to Life on Pinterest: Beetlejuice Afterlife Experience
You know his name and you know what happens if you say it thrice – you’ll get a fast pass to the afterlife. Which is exactly what we did for Warner Bros.' 'Beetlejuice Beetlejuice'. We were tasked with crafting a supernatural digital experience that was as twisted and entertaining as Beetlejuice himself. Our interactive, voice-activated journey let fans summon their way into Tim Burton’s zany afterlife, proving that "the whole 'being dead' thing" can be pretty lively. With cutting-edge UX/UI we blended nostalgia with some pretty creative modern backend tricks to give our users a voice that allowed for an experience that spanned dimensions.
Candy Crush All Stars: Blurring Reality and Virtual Worlds
In a world where crushing candy is serious business, we added a whole new tasty layer of innovation and fun. For The Candy Crush All Stars finale we created an XR-powered virtual stage that turned casual gaming into a prime-time event, fusing live real-time gameplay with broadcast quality visuals. With over 1.1 million YouTube views, we proved that live events merged with digital experiences can be a pretty sweet recipe.
Target Holiday Wonderland: Personalising Engagement Through Analogue Magic
As the holidays approach, kids often turn to screens for inspiration for their wish lists, but with Target's Holiday Wonderland, we gave the ritual a breath of fresh, festive air. Our solution? A sprinkle of digital magic that brought the joy of holiday shopping back to the physical realm. We crafted NFC-equipped 'event passports,' transforming wish list creation into a delightful treasure hunt. As families explored the winter wonderland, a simple tap added coveted toys to their list - no phones or frantic typing required. Behind the scenes, our tech elves quietly recorded each interaction, culminating in personalised digital and printed wish lists. Just like Santa, we took this show on the road to three US cities, enchanting over 18,000 guests and tallying more than 40,000 passport taps. By bridging the digital and physical worlds, we didn't just reimagine holiday shopping; we rekindled the wonder of discovery.
Nespresso’s AR Advent Calendar: A Magical Winter Journey
Coffee is a magical drink. Especially on Monday morning. But for Nespresso's advent calendar, we brewed up an AR experience that turned the daily grind into 24 days of festive wonder. Each day revealed a different wintery surprise like a snowy chalet, playful animals, and exclusive coffee recipes. The interactive design, paired with detailed 3D modelling, transformed the coffee experience into a whimsical holiday escape, offering a blend of creativity and technology that heightened the joy of each morning’s coffee reveal
The Keg: A Digital Redesign Serving Up a Modern Experience
Fifty years of perfectly seared steaks deserved a website equally well-done. For The Keg's golden anniversary we aimed to capture the sizzle of a night out at Canada's favourite steakhouse. Leveraging our extensive restaurant and QSR experience, we created a digital makeover that seamlessly blended over 100 locations and 250 menus integrating third-party tools for seamless dining requests and HR functionalities. With immersive visuals and motion elements, the site captures the essence of The Keg’s warm atmosphere, enhancing both customer experience and operational efficiency. The result? A website so inviting, you can almost smell the garlic mashed potatoes through your screen.
Chobani Nutrition Lab: From Idea to Activation in Four Weeks
When Chobani needed a brand experience for their new partnership with only days left to go live they turned to us to deliver the winning goal. In just seven days we whipped up the Nutrition Lab for Chobani and the Alianza de Futbol tournaments. By engaging the Hispanic community at the events with samples, soccer challenges, and influencer meet-and-greets, we merged health education with immersive fun. We proved that with Thinkingbox on your team, you can turn even the kernel of an idea into a true game-changer.
Crafting the Future of Immersive Experiences
At Thinkingbox, we're not just anticipating the future of immersive experiences - we're actively striving to shape it. We push ourselves to push beyond the boundaries of current limitations. This is why brands come to us. They want to be challenged to break free from conventional thinking and embrace these emerging approaches, not just to adapt to this rapidly changing landscape, but to play a role in that change. With Thinkingbox, the impossible becomes an unforgettable reality. When a brand wants to push beyond the limits of what’s been done before, we're the partner who will take you there because more than anything else, we pride ourselves on making the impossible a reality.
