Hocus Pocus Studio Celebrates 40 Years of McNuggets in Colourful New McDonald’s Spot

Hocus Pocus Studio was chosen by VFX studio Selected Works to work on the 2D graphics for McNugget Worthy TVC. Directed by Sam Brown from Rogue films, the colourful spot marks the 40th birthday celebration for McNuggets.

James Murphy from Hocus Pocus was delighted to work on the project: “We’re always banging on about how much we love to mix live action with graphics, so what better opportunity to layer up the graphics on a really fun & very pretty commercial. Manga was the inspiration, so lots of energy and colour to bring into the shots.”

“Timing was very tight, never ideal with cel animation, but nothing like a deadline to sharpen the focus. A different take of the kaboom shot below that didn’t make the final cut, but we’re particularly pleased with how the flaming fists turned out.”