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High-Octane Campaign for Shopify Taps into Entrepreneurs’ Competitive Spirit

28/08/2024
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'Win With Shopify' was directed by CANADA's Alex Gargot and created by Shopify's in-house team

CANADA produces the three films dreamed up by Shopify's in-house creative team aired during the Paris Olympics. The three spots from the 'Win With Shopify' campaign tap into entrepreneurs' competitive spirit and position Shopify as the ultimate tool for business owners to achieve success.

With a primetime media buy across major sporting events like the NFL and NCAA Football, the campaign is poised to capture the attention of a broad audience and solidify Shopify's position as the go-to platform for business growth.

'Places', 'Checkout Champions', and 'Yesterday' showcase the relentless drive and determination of business owners. The spots aim to inspire and motivate viewers while clearly articulating Shopify’s role.

Charlotte Woodhead, MD at CANADA Los Angeles, talks about Alex Gargot's brilliance: "Alex is a magician. His unique eye for detail and technical skill never ceases to amaze me. It’s the perfect formula for brands wanting to bring their vision into the modern day."

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