High Five: The Art of Spectacle in the Everyday Mundane
We are best described as two summer goth girls that inhabit the INGO Stockholm office during office hours. Our Shangri-La is when we are free to frolic with creativity. With that said, the theme we will explore this week is based on the fact that creativity is supposed to be fun, even if the mission is utterly rational at heart. It should never be more complicated than that. Toot!
Blockbuster - 'Until the Bitter End'
Agency: Atlantic New York
Production: Dweck Productions x Having Changed Productions
Directors: Theodore Schaefer x Paul Gale
Budget limits are no excuse. Hey, Steve!
Sun & Sand Sports - 'Commit to Nothing'
Agency: Mother London
Production: RadicalMedia Europe
Director: Dave Meyers
Post: Mathematic x Company 3 NY
Editorial: Final Cut London
Sound: No.8ldn
The key to making fun, successful advertising? Commit to no purpose, fear no budget and laugh imprudence in its face.
Tubi - 'Interface Interruption'
Agency: Mischief
Production: MJZ
Director: Tom Kuntz
Post: The Lift x Company 3 LA x Untold Studios
Editorial: No 6
Sound: Heard City x Gardener Music
Our third pick is an amazing piece of work, because Adam Driver’s got such a range. It’s simply incredible.
Squarespace - 'The Singularity'
Agency: In-house at Squarespace
Production: SMUGGLER
Post: Black Kite x Final Cut London
Sound: Q Department x Heard City
We wanted to highlight a website making websites on another website. This is called *cough* a longtail. We’re part of the team now.
Nihilistic Bird - 'The Process'
Agency, Production & Post: Pablo Rochat
We encourage all marketing executives to use their full vacation this year. After all, all work and no play makes Jack a dull boy...
