Hecho Studios Names Keith Jamerson as Executive Production Director

Hecho Studios, the Emmy award-nominated content and production company, has expanded its leadership team with the appointment of Keith Jamerson as executive production director.

Keith joins from Stink Studios, where he was US head of production leading a department responsible for a range of disciplines – from tech platforms to branded entertainment – for brands including Nike, Spotify, Pinterest, and The New York Times.  

In his new role, he will work closely with head of content, Luis Farfán, leading Hecho Studios, upholding the studios’ high production standards, expanding the diverse network of creators, directors and makers delivering impactful and game-changing content for brands, and improving equity and representation – an aim which he has long championed. Keith will report to Hecho Studios president Celeste Hubbard-Breen.

During his 14-plus years in the business, Keith has made a name for himself as a creative executive driven by a passion for bringing great ideas to life and his work has garnered wins at many industry awards shows, including Cannes, D&AD, and The One Show.

Before joining Stink, he worked at Leo Burnett, DDB, and Arts & Letters Creative Co, where he led teams producing campaigns for brands including ESPN, Amazon, Google, Molson-Coors, Samsung, Capital One, and Mars. 

“We are ecstatic to have Keith join our team at Hecho Studios,” said Celeste. “His robust experience with the most iconic brands in the world, combined with his approach to production development and talent management, further fuels Hecho Studios' ability to develop commercial, content and entertainment media that stokes fandom with our client target audiences. It’s particularly important that we partner with creators of colour and other marginalised backgrounds to bring more stories and points of view to the creative marketplace. Keith's passion for diversity and inclusion through production will play a key role in identifying and working with top-tier talent that represents an inclusive cross section of society which we will feature on the newly designed Hechostudios.com in the near future.”

“In an increasingly cluttered marketplace, Hecho Studios' focus on branded content that taps into the passion of fans is in line with what clients need and is the type of work that I really enjoy supporting,” said Keith. “I really like the vision that Celeste laid out for the company and what she is looking to achieve over the next few years, and look forward to building this vision with them. This feels like the perfect role and I can’t wait to get started!"