Hard Rock Ibiza NDA's Offer Guests an Unforgettable Experience

Hard Rock Ibiza is kicking off the summer season with a new campaign to celebrate its 10th anniversary. Global experiential agency Momentum Worldwide, Spain, has created the unique approach 'Hard Rock NDA' (Non-Disclosure Agreement) to ensure guests have an unforgettable experience in the world’s party capital. 

Hard Rock NDA prohibits guests from sharing their experience at the hotel. The agreement is a legally binding document signed by guests at the hotel upon arrival. The acceptance of the agreement specifies that “All written and spoken information, including materials such pictures or videos taken in Ibiza under this agreement, constitute confidential information.” 

Hard Rock is offering exclusive benefits for guests who sign up for the experience, including spa treatments and room service gifts. Guests can also access tickets for bars and further perks, making their stay unforgettable.

“Privacy is one of the things our guests value the most here at Hard Rock Hotel Ibiza. This campaign takes privacy to the next level, ensuring guests make the most out of their vacation with us,” comments Irene Araque, marketing manager at Hard Rock Ibiza.

Rodri González, executive creative director, Spain, Momentum Worldwide, comments, "Staying at Hard Rock Ibiza is an incredible experience. The hotel and the island invite anyone to have a memorable stay. And when Hard Rock asked us to improve their guests experience, we thought the only way to do that was by keeping that experience confidential.”