Furniture Retailer Heal’s Appoints Elvis as Lead Creative Agency

Heal’s, the contemporary furniture and homewares retailer, has named ELVIS as its lead creative agency in the UK.

ELVIS will now partner with Heal’s to develop and execute a creative approach in order to build brand awareness amongst its cosmopolitan and design-conscious target audience. The new work will aim to make the retailer front-of-mind as a destination for big-ticket purchases, and to position it as a destination for design inspiration and expertise.

The first activity to launch as a result of the partnership, which will include print, out-of-home, social and digital channels, will go live next year.

Ruth Cotterell, head of marketing, Heal’s, said: “The bold creative concepts presented by ELVIS really stood out from the crowd, and they also showed a clear passion for our rich heritage as a retailer. We’re excited to work with them and make Heal’s the go-to destination for design lovers.”

Tanya Brookfield, CEO, ELVIS, added: “It’s not often that you get the opportunity to work with an iconic heritage brand like Heal’s. We’re looking forward to partnering with them to develop a creative platform which brings to life the design values behind every Heal’s piece, leveraging our own craft skills to reflect the quality of their products.”