Dr. Martens, the iconic British footwear brand, has launched its first piece of work with creative agency, ACNE.
The ‘Made in England’ film is designed to showcase the craftsmanship that goes into each and every pair of Dr. Martens shoe, and pull out the deep rooted emotion that comes with one of the world’s most iconic pieces of footwear.
Working with director Margot Bowman, the 60 second film shines a light on the original Dr. Martens factory in Wollaston and features a number of their makers, who each bring their own experiences and individuality to the boots and shoes that they craft.
The film is due to run across multiple locations including the US and Europe, over the next few months.