senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

Dare Launches Platform That Transforms Offices into Handbell Choirs

17/12/2018
Advertising Agency
London, United Kingdom
33
Share
Online experience turns your phone into a handbell by reacting to movement

Experience, brand and engineering company Dare is putting a twist on the traditional Christmas this year with the launch of its interactive web app, SlayBell. 

Visitors to thisisxmas.com are encouraged to group together with friends and colleagues to form a handbell choir, using nothing but their phones. The experience ‘transforms’ your phone into a handbell by reacting to movement. Each person can assign themselves a different musical note, so choirs can be formed instantly.

You can play anything you like (ever fancied hearing a festive version of Word Up?) but instructions for Good King Wenceslas and Jingle Bells are provided for groups of 5 or 8 people.

Dare has already posted a music video of themselves performing Good King Wenceslas on social media, and is inviting others to do the same using the hashtag #slaybell.

Michael Olaye, CEO at Dare, says: “Christmas should be all about coming together - what better way to do that than with a handy musical web app in the office, at home or down the pub with family and friends? We’ve certainly had a lot of fun making this, and we hope others can enjoy it too. Maybe we’ll see even better attempts by other people using it!”

SIGN UP FOR OUR NEWSLETTER
Work from Dare
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0