Cult Hit Don't Hug Me I'm Scared Launches New Website

Blink Industries and BAFTA award winning directors Becky and Joe launch the ‘Don’t Hug Me I’m Scared’ website. The launch marks a return to the internet for the show, which started as a YouTube series thirteen years ago.

The ‘Don’t Hug Me I’m Scared’ YouTube channel has over 3.5 million subscribers and an average viewership of 10 million per episode. The show is considered by many to be one of the first viral webseries to sweep the internet and has connected with fans from all over the world.

In 2020, Channel 4 commissioned 6 episodes for TV, evolving the stories, characters and unique form established in the online series; the TV show’s release in 2022 exposed new audiences to Becky and Joe’s unique brand of comedy.

The show was critically acclaimed, and received a BAFTA award for production design in 2023.

Now, the show is available worldwide. For the first time audiences everywhere can watch and own the BAFTA award winning TV show: ‘Don’t Hug Me I’m Scared’. 

Behind the scenes images from the creators and a page dedicated to fan’s creative responses to the show also feature along with access to exclusive merchandise, designed by Becky and Joe as well as a host of guest designers. 

And if you look close enough, you might find a few surprises... 

The website is the ultimate home for Don’t Hug Me I’m Scared and the perfect place for fans to stay in the loop on whatever comes next.