Creative Studio Versus Welcomes K.C. Gulino and Tom Colabraro

Full-service creative production studio Versus today announced the addition of two new hires: K.C. Gulino as senior business development executive, and Tom Colabraro as senior producer. Gulino will work closely with head of sales John Levy to strategically drive new commercial business nationally, and Colabraro will partner with ECD Justin Barnes and EP Rob Meyers to manage and execute Versus projects across all areas of production and post.

“Versus began as a response to an industry that was shifting into an impersonal, mass produced model – we believe that being nimble and original doesn’t require compromises. K.C. and Tom share this belief 100% and they will be invaluable in helping our team to build stronger client relationships, create amazing work, and enhance the flexible and hands-on approach that we are known for,” said Versus executive producer Rob Meyers.

Gulino joins Versus from King and Country, where she managed East Coast sales and business development. Before that, she worked as an independent rep with SuperPowers NYC, representing such companies as Blue Rock Editorial, King and Country, Comma Music, and various other production and post houses. In her free time, Gulino is also an artist with a keen eye for detail, which informs her enthusiasm for promoting creative artists and businesses.

Colabraro has spent the last 14 years as a prolific freelance producer and consultant, managing and executing branded/original content projects for clients such as Converse, ESPN, HBO, Nike, Samsung, Uniqlo, and Red Bull. He has also served as the team marketing manager for 5BORONYC, where he built and managed an active roster of pro and semi-pro skateboarders as well as handling all marketing, original content, and social media.