The Creativepool Annual 2018 winners have been revealed at a momentous
night at Banking Hall in London last week. A night of anticipation and
celebration, the 6th Edition of the Annual unveiled a spectacular
showcase of the winning creative campaigns, work, people, brands and
agencies from 2017, spanning 18 countries and 4 continents.
In
its first year entering the awards programme, Colenso BBDO saw all 7
entries convert into four golds, two silver and a bronze edition of The
Annual. The agency's work for Pedigree 'SelfieSTIX', Pedigree 'Child
Replacement Programme', DB Export 'Beer Bottle Sand' and Spark 'Little
Can Be Huge - Celebrate Every Family' were honoured on the night,
continuing recent One Show, Webby's and APAC Effies success.
Says
Levi Slavin, chief creative officer at Colenso BBDO: "We were just
starting our day when the email came through saying that we'd won. It
was very humbling. A massive thank you to the people behind the work,
the people that voted and judged, and to Creative Pool for such an
astounding platform. I have to say, it's not easy to celebrate with cups
of tea, but we did our best."
A full overview of the show's winners can be found
here.