Cannes Beached: Malcolm Poynton on Seeing the World Through Spike Jonze's Eyes

This year SapientNitro rolled into Cannes with one of the most interesting feature directors around, Spike Jonze, and for the agency’s Europe CCO, Malcolm Poynton, it was a chance to look at creativity and filmmaking from a completely new perspective. LBB’s Laura Swinton caught up with Malcolm on the Croisette to find out what else stood out for him this year and learn why an upcoming project means he’s got high hopes for Cannes 2015.

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