Branding agency Build in Amsterdam has picked up five wins at this year’s Lovie Awards, with three gold, one silver, and one bronze distinction.
The awards were won across five categories and include prizes for Vitra Gift Finder, Flying Papers, and Moooi WebAR Product Launch.
Vitra assigned Build in Amsterdam to design and develop an innovative solution for finding and sharing gift ideas. Gift Finder is a playful and interactive tool that asks the right questions and allows people to explore the vast selection of Vitra’s iconic accessories.
Build in Amsterdam set out to redefine the brand from the ground up, focussing on smoking and cannabis-related products without specifically featuring the act of smoking. This approach proved to be a powerful and successful example of what can be achieved through skilful branding, well-crafted strategy, and creative storytelling.
After a two-year hiatus, Moooi was back physically at Salone del Mobile in June 2022. Build in Amsterdam extended their presence with four Augmented Reality experiences allowing everyone with a phone to step into Moooi's Life Extraordinary.
Daan Klaver, co-founder and creative director of BiA said, “With every project we take on, we aim to produce work that sets the new benchmark and pushes industries forward. It’s truly fulfilling to see our efforts recognised.”