Broken Antler Goes Digital with New Film for Xerox's Digital Alternative

Combining motion graphics with live action, some shot on location & some stock, Broken Antler's brief was simple; create a film that highlights the key features of Xerox's Digital Alternative in an interesting way. 

Initially Xerox wanted a presenter-led piece walking through the functions. Broken Antler disagreed with this approach and managed to twist their arms and let the company make this film, which both Xerox and Broken Antler think works much better. In fact the client said that "This is the best film we've ever made." Which is a nice bit of praise.