Born Social, the full-service social agency has hired Chris Rush as creative director due to a string of new business wins. After six years at VaynerMedia and a year freelancing, he joins the multidisciplinary creative department and reports to chief creative officer, Paddy Smith.
Chris was previously at VaynerMedia also as creative director where he led the social creative on brands including NatWest Group, PepsiCo, Heinz, and Johnson & Johnson. Most notably he helped Pepsi MAX beat Coca-Cola in a taste-test challenge. With 15 years of experience, Chris specialises in complex, multi-asset, multi-phase campaigns that require a deep understanding of social platforms and strong knowledge of media placements to work effectively.
Paddy Smith, CCO at Born Social, commented, "We're super excited to have Chris join the team. When interviewing we were really impressed with the depth and rigour in his previous creative work, as well as the calibre of clients he's worked across. I'm chuffed to have Chris on board, raising the bar for our clients and further developing the best Creative team in the industry"
Chris Rush, creative director, added, “From my very first meeting with Born Social it was clear I’d found a team whose social-first thinking and team-based values really aligned with my own; and the unparalleled client list was the cherry on top! I can’t wait to get stuck in and help the team accelerate what creative excellence looks like on social for our clients.”
Born Social is part of the industry-leading Croud Group, which also includes global full-service digital agency, Croud, and luxury performance specialists, VERB Brands.