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BMF Debuts TEDxSydney Film Under the Theme of Knowledge

21/05/2015
Agency
Sydney, Australia
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The event organisers commissioned the creative agency to produce a film for its 2015 film program

TEDxSydney has become the leading platform and pipeline for the propagation of Australian ideas, creativity, innovation and culture to the rest of the world. The event, that began today at the Sydney Opera House, blends talks, performances and specially produced films before a live audience of 2,300.

Under the theme, “Knowledge”, TEDxSydney commissioned creative agency BMF to produce a film for its 2015 film program.

“Knowledge is a beautiful thing. But some things you just don’t want to know.”



“We search for unique vision and bold ideas for the film program. This year has been really exciting to discover new talent: the calibre of the short films is unprecedented. Many of the films are world premieres especially commissioned for TEDxSydney – a great platform for emerging filmmakers to build an audience,” said TEDxSydney film curator, Melanie Horkan.

Cam Blackley, BMF executive creative director, added: “It’s a real honour to produce a piece of content for Tedx. We threw everything at it and hopefully our film is enlightening.”

The TEDxSydney film program consists of 12 short film debuts, including documentaries, animations and cinematic essays. Many of the films experiment with techniques such as stop motion animation, live action illustration and photographic collage.

“Last year the TEDxSydney YouTube channel had 8.9 million hits in the first month alone. This year’s program is shaping up to be just as popular. We are most definitely in for a cinematic treat today,” Melanie Horkan concluded.

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