Blur's Martin Jalfen Captures an Amazing Feeling with Toyota & Dogs

What's the most pleasurable feeling in the world? What a dog feels running through an open field? Or running full pelt towards the water and diving in? 

The new Toyota 'happiness' campaign from Saatchi & Saatchi and director Martin Jalfen combines two of what might be life's ultimate pleasures as a metaphor for the feeling of driving a Toyota Hybrid. The experience of driving a Hybrid is definitely different to normal driving.