BluBlu Studios and Ravens Team up Again for New NFL Season

BluBlu Studios continues to contribute to the Ravens' visual storytelling for the 2024 season, bringing engaging, customized ‘Fan Credo’ animations and the brand-new ‘Rising Stars Relay’ video to life. The Ravens, whose creative team has earned 11 Emmy Awards for their outstanding video content, including accolades for Graphic Arts, continue to set the bar high in the industry. 

Introducing the Rising Stars Relay: A New Chapter in Fan Engagement

This season, BluBlu Studios is excited to unveil the ‘Rising Stars Relay’ animation, celebrating a brand-new initiative that promises to captivate the youth audience. The Rising Stars Relay is a season-long competition between high schools held at M&T Bank Stadium. The BluBlu team crafted comic-style animation designed with a youthful, energetic vibe to bring this event to life. 

Magda Mróz, creative producer, says, "It’s a fresh twist that appeals to a younger demographic. The animation not only highlights the competitive spirit of the event but also serves as a vibrant visual representation of the excitement and passion that high school athletes bring to the field. Besides, this animation is packed with Easter eggs and content to keep viewers engaged and entertained. We can’t wait for Ravens fans to spot them all."

BluBlu Studios & Ravens: Continuing to Elevate Fan Experience

The Rising Stars Relay follows the 2023 animated 'Fan Credo' video, a significant achievement showcased at M&T Bank Stadium. This animation set a new standard for fan engagement, creatively conveying the importance of maintaining a positive game environment. 

BluBlu takes it even further this season by introducing customized versions of the original video to honor special occasions like Military Day and Salute to Service, keeping the content fresh and engaging for returning fans.

According to creative director Jed Skrzypczyk, the real challenge was to capture the genuine excitement and joy of the fans cheering for their beloved team. "We had this amazing footage that really showed these moments, and we wanted to bring that same energy to the Fan Credo animation. From the reactions during the games, it seems like we nailed it."

Whether it’s characters in camo gear or night-time game settings, the animations are designed to resonate with fans and enrich their experience at the stadium.