blinkx, the Internet Media platform powered by CORE video technology, today announced the launch of a new consumer product, Skyrocket Player. A downloadable Windows application, Skyrocket Player allows for seamless online video viewing directly on a user’s desktop while working, browsing the Web or gaming. blinkx is currently developing a version of Skyrocket Player for mobile devices.
A floating player that can be positioned and resized anywhere on a user’s screen, Skyrocket is a customizable player for those looking for an online video experience without dedicating the time – or browser window – to the search. Skyrocket Player’s unique transparency mode allows the user to select the level of transparency in order to view and even continue to click and work through the player while a video plays, creating an ideal video-viewing environment for multi-taskers with limited screen space. Tapping into the entire blinkx video index, Skyrocket Player offers hundreds of channels of blinkx’s premium content as well as videos from other online video providers, creating an easily-accessible hub of video content. Users can discover high quality content in up-to-date categories including News, Sports, Movie Trailers, Gamers, Cooking and more, or search for specific videos using blinkx’s patented search technology. Skyrocket Player also offers users the ability to bookmark videos and create their own personal playlists, transforming a user’s desktop into a personalized video-viewing experience. Skyrocket Player has received Trusted Download Program certification through TRUSTe, the leading global Data Privacy Management company, and will be monetized through media and advertising partnerships.
“At blinkx we are always exploring innovative new ways to improve the online video viewing experience and to further our vision of delivering premium video to consumers on any screen, anywhere in the world,” said Dan Slivjanovski, SVP, Chief Marketing Officer of blinkx. “Skyrocket Player, which introduces not only a new portal for users to access online video, but also a far more convenient way to enjoy it at any time, is perfectly in line with our goal to revolutionize the way premium video and advertising is delivered to consumers – by taking it out of the browser entirely.”
Skyrocket Player is now available for download at www.skyrocketplayer.com
As the pioneer in video search technology, blinkx has built a reputation as the smartest way to find highly targeted, relevant rich media on the Web. The company has signed more than 1,200 content partners and indexed over 35 million hours of video and audio content to date.