Droga5 London has launched its first advertising campaign for Amazon Prime Video, which features a series of films that taps into the nature of modern TV viewing habits.
Directed by Steve Rogers through Somesuch, the campaign films bring to life the stories of individuals who experience unexpected benefits as a result of immersing themselves into Prime Video shows. The end line “Great shows stay with you” reflects the variety of great series that are available on Amazon Prime Video.
The campaign aims to drive awareness of Amazon Prime Video and the variety of shows available to Prime members.
It will run on TV, OLV and cinema in the UK and Germany.
Droga5 London
Chief Creative Officer David Kolbusz
Art Director Dave Wigglesworth, Frazer Price
Copywriter Ed Redgrave, Teddy Souter
Group Account Director Heather Cuss
Strategy Director Tim Whirledge
Agency Producer Peter Montgomery, Goldie Robbens
Production Company Somesuch & Co
Director Steve Rogers
Executive Producer Seth Wilson
Producer Jane Lloyd
Production Manager Alex Yiaxis
DOP Daniel Landin
Production Designer Kave Quinn
Costume Rosa Dias
Hair & Makeup Lou Hinton
Edit: The Quarry
Editors Jonnie Scarlett - Jack Ryan & Outlander
Scot Crane - Vikings & Lucifer
Producer Jenn Sanders
Post Production: Electric Theatre Collective
2D Artists Matt Jackson, Omar Akari, Ally Burnett, Alex Grey, Christian Blok, Ant Walsham, Judy Roberts
Producer Jon Purton & Jess Easton
Post Production: MPC
Colourists Jean-Clement Soret & Matthieu Toullet
Colour Producer Ellora Chowdhury
Sound: 750mph
Sound Design & Mix Sam Ashwell & Sam Robson
Producer Mary-Ann D’Cruz
Music Supervision Hywel Evans
Music Composition Woodwork Music - Jack Ryan & Lucifer
Composer Philip Kay
Music Composition Wake The Town - Outlander
Composer Ben McAvoy & Will Featherby