Believe Media has welcomed award-winning director Hoj Jomehri to its diverse directorial roster. Jomehri joins Believe’s family of directors and photographers, having directed campaigns for AirBnB, Google Nest, and NBA 2K.
Additionally, Jomehri spent time as a creative director on brands like ABSOLUT Vodka, Nike, and Xbox; garnering an Emmy nomination, and YouTube’s 'Ad of the Decade' for a Turkish Airlines campaign. He is also a world-renowned musician and DJ, a fixture in the international dance music community. He has toured the globe to play at some of the world’s most celebrated clubs and festivals.
“Hoj is a storyteller with a keen eye for character and visual texture, which brings the viewer viscerally into his films,” says Believe co-founder/executive producer Liz Silver. “Through his storytelling, he takes the audience to a deeper place.”
“Hoj connects immediately, from his demeanour to the sartorial elegance of his work,” adds Marc Benardout, EP of Believe’s Los Angeles office. “We are very excited to welcome Hoj to the Believe family.”
"Believe's approach to work and to life is authentic, artful, and human. I feel at home here,” concludes director Hoj Jomehri, who recently completed an extensive campaign for AirBnB, exploring the individual stories of Hosts around the globe. Jomehri is also in the process of making a film about his immigrant story called 'Spout', which follows his transition as a child from his native Iran to the United States, and the merging of his Persian and American cultures.