Becca Falborn Joins Assembly as Executive Producer of Business Development

New York based post-production company, Assembly, has announced the growth of its executive team with the addition of Becca Falborn as EP of business development.

In the new role, Becca will be responsible for developing Assembly’s growing client base, in addition to identifying new commercial growth opportunities and services in collaboration with Assembly’s VP of commercial growth, Tara Holmes. 

Becca has a seasoned history of experience in both audio and visual post production, with previous companies including Nice Shoes, Hogarth, and Sound Lounge. Becca currently works as EP of business development for both Assembly, and LA-based full-service audio post production company, Lime Studios.

In addition to having worked on over 400 top tier brands and dozens of Super Bowl campaigns, Becca was also shortlisted for the coveted Forbes 30 under 30 list in 2019. 

VP of commercial services, Tara Holmes commented “Becca’s deep understanding of our niche industry paired with the impressive relationships she has developed over her years in the business make her a perfect fit for our growing team at Assembly. Her passion for growing budding companies, producing excellent creative work and facilitating artist growth really aligns with our company values, as we look to establish ourselves as the go-to post-production boutique that can help both our clients and artists define their careers.” 

Launched in 2021, Assembly is a New York based post-production company with a hybrid cloud and location-based series of studios in Manhattan, offering VFX, colour grading, finishing, beauty, editorial and dailies across commercial and long form work. 

The studio’s recent commercial collaborations include campaigns for NJM, Amazon, Clairol, Pattern Beauty, Xfinity and Porsche. 

Longform highlights include the new hit HBO series ‘The Last of Us’, Anthony Hopkins drama, ‘Armageddon Time’, and Oscar Nominated ‘Causeway’.